Wan AI · Next-Generation Video · Built for Production Teams

Wan 3.0 AI Video Generator

Generate 4K video with synchronized audio from text, image, audio, or video input — in one pass. No stitching. No separate audio session. No post-production assembly.

Trusted by production teams for:

4K Native OutputWatermark-Free ExportCommercial License Included12-Asset InputNative Stereo Audio
What Is Wan 3.0

Alibaba's Next-Generation AI Video Model

Wan 3.0 is Alibaba's next-generation AI video generation model, released in 2026. It takes text, image, audio, and video as input and outputs video with synchronized audio, multi-shot scene structure, and frame-accurate camera control — all in a single generation pass.

It supports up to 30-second clips, 6-shot AI Director mode, and Identity Lock — which saves character profiles across separate sessions for consistent output across projects.

Available online at wan.video ↗ — no local install required. Access it directly through the platform or via API.

Wan 3.0 Features

Built for Production

Video Generation

4K Native Video — No Upscaling, No Artifacts

Generates at true 4K from the first frame — not an upscaled 1080P clip. Tools that upscale to 4K introduce softness and edge artifacts; Wan 3.0 renders at native resolution throughout.

30-Second AI Video — Full Clip, One Generation

Generate up to 30 seconds in a single run with character and scene continuity from start to finish. Removes the need to stitch shorter clips together in post.

Video Continuation — Extend Any Clip with a New Prompt

Add a follow-on prompt to continue a generated clip, maintaining characters, environment, and lighting from where it left off. Supports multi-minute productions through chained generations.

Direction & Control

AI Director Mode — 6-Shot Multi-Scene Sequences

Specify up to 6 independent shots per generation — each with its own shot type, camera movement, duration, and scene content. Wan 3.0 handles framing, transitions, and consistency across cuts automatically.

Multimodal Input — Combine Text, Image, Audio, and Video

Attach up to 12 reference assets per generation: 9 images, 3 video clips, 3 audio files — tagged in your prompt with @reference syntax. Each reference anchors a specific element — character, camera style, or audio tone.

Audio

Native Audio — Dialog, Effects, and Music in One Pass

Every generation includes multi-track stereo audio — dialogue, ambient sound, effects, and background music — produced alongside the video in the same pass. No separate audio session or manual sync required.

AI Lip Sync — Accurate to Individual Sounds, Across 12 Languages

Matches mouth movements to speech at the phoneme level across 12 languages and dialectal variations. Works in close-up shots without visible sync errors — usable for multilingual campaigns without re-generation per language.

Consistency & Editing

AI Character Consistency — Same Look Across Every Generation (Identity Lock)

Save a character's visual profile after the first generation. Calling that profile in a later session produces the same character in a new scene — no re-description needed. Designed for series content, brand avatars, and multi-scene productions.

AI Video Editing — Edit Any Region Without Regenerating the Full Clip

Select a region in the clip — background, outfit, object — and modify it without regenerating the full video. Changes are isolated to the selected area; surrounding frames stay as generated.

Wan 3.0 vs Wan 2.7

What's New in Wan 3.0

The table below compares Wan 3.0 and Wan 2.7 across all major production features.

FeatureWan 2.7Wan 3.0
Max Resolution1080P4K Native
Max Duration15 seconds30 seconds
Multi-Shot ControlLimitedUp to 6 shots, per-shot parameters
Reference InputsLimited multi-imageUp to 12 (9 img + 3 vid + 3 audio)
Video ContinuationYes — prompt-guided extension
Character MemoryPer-session onlyCross-session Identity Lock
Regional EditingBasicMask-based precision editing
Lip Sync PrecisionBasicPhoneme-level, 12 languages
Native AudioMulti-track stereo

Wan 2.7 introduced the 4-model API suite (T2V, I2V, R2V, VideoEdit) and native audio generation. Wan 3.0 raises the output ceiling — 4K resolution, 30-second clips — and adds the control layer that production workflows actually need: 12-asset multimodal input, cross-session Identity Lock, mask-based regional editing, and phoneme-level lip sync across 12 languages.

Model Comparison

Wan 3.0 vs Sora 2, Kling 3.0, and Seedance 2.0

FeatureWan 3.0Sora 2Kling 3.0Seedance 2.0
Max Resolution4K1080P4K2K
Max Duration30 sec25 sec15 sec15 sec
Native Audio
Multi-Shot Director6 shots6 shots
Reference Inputs12 assetsLimitedVideo ref12 assets
Identity Lock
Video Continuation
Lip SyncPhoneme-levelGoodPhoneme-level
Brand Color Control
Multilingual Text Render12 languagesLimitedLimited8 languages

Where Wan 3.0 Leads

Wan 3.0 has the longest single-pass generation at 30 seconds — 2× Kling 3.0 and Seedance 2.0, and 50% longer than Sora 2. Cross-session Identity Lock and brand color precision are features no other model in this comparison currently offers. Multilingual text rendering across 12 languages covers a use case that consistently fails in competing models.

Where Competitors Lead

Kling 3.0 has the strongest Motion Control tooling — frame-accurate camera path control that Wan 3.0 approaches but does not yet match. Seedance 2.0 leads on ELO benchmark scores as of April 2026. Sora 2 maintains a visual fidelity advantage in short-form, high-detail content. Runway Gen-4 offers better integration with professional editing suites (Premiere Pro, DaVinci Resolve) for teams already inside those workflows.

Bottom line: Wan 3.0 is the strongest choice for production teams that need narrative length, multilingual output, and brand-accurate color control across a full campaign — not just isolated high-quality clips.
How to Use Wan 3.0

Generate Your First Video in 3 Steps

Wan 3.0 is available online at wan.video — no local install required.

01

Write Your Prompt and Add References

Describe your scene, camera movement, character actions, and audio tone in a text prompt. Add reference assets — images for character appearance, video clips for camera style or motion, audio files for voice or music — tagged directly using @reference syntax. You can combine up to 12 assets.

02

Set Resolution, Duration, and Shot Structure

Select your model mode: T2V (text to video), I2V (image to video), R2V (reference to video), or VideoEdit. Set resolution (1080P or 4K), duration (up to 30 seconds), and aspect ratio (16:9, 9:16, 1:1, or 4:3). If your prompt describes multiple scenes, enable AI Director mode and define individual shot parameters per cut.

03

Generate, Refine, and Export

Submit your generation. Wan 3.0 produces a complete audio-visual clip — video and audio delivered in the same file. Use the mask-based editor to refine specific regions without regenerating the full clip. Export as a watermark-free MP4 with commercial license included.

Pro tip: For character-driven or series content, save your character's Identity Lock profile after the first generation. Every subsequent scene recalls the same appearance automatically — no re-description needed.
Wan 3.0 Video Examples

Real Outputs with Original Prompts

Every example below is generated from prompt-only input — no post-editing or upscaling.

4K · 15s · Native Audio

Product Commercial — 4K, 15s, Native Audio

Wide shot of a glass perfume bottle on a marble surface, morning light raking across the label. Camera slowly pushes in. Cut to close-up of the cap being lifted, ambient sound of the bottle opening. Brand color: #D4A96A throughout.
6-Shot · 30s · AI Director

Short Film — 6-Shot AI Director, 30s

Shot 1 [0–5s]: Establishing wide — empty diner at night, rain on windows. Shot 2 [5–10s]: Medium — woman slides into booth, wet coat. Shot 3 [10–16s]: Close-up — hands wrap around coffee mug. Shot 4 [16–21s]: Over-shoulder — she looks at the door. Shot 5 [21–26s]: Door opens, man enters. Shot 6 [26–30s]: Wide — they make eye contact.
1080P · 15s

Product Demo — 1080P, 15s

Slow-motion product reveal of a running shoe rotating on a pedestal. Studio lighting, white background, camera orbiting at 45-degree angle. High-speed fabric and sole detail visible. No audio.
12s · Phoneme Lip Sync · 12 Languages

Multilingual Brand Ad — Lip Sync, 12s

Brand spokesperson in business casual, speaking directly to camera in Mandarin with English subtitles auto-rendered in frame. Brand color #1A2B5E background. Phoneme-accurate lip sync required.
9:16 Vertical · 15s

Social Content — 9:16 Vertical, 15s

Vertical 9:16 format. Young woman walking through a sunlit farmers market, shopping bag in hand. Handheld tracking shot from slightly behind. Natural ambient market sounds. Warm color grade.
FAQ

Frequently Asked Questions

What is Wan 3.0?

How is Wan 3.0 different from Wan 2.7?

Is Wan 3.0 open source?

How long can Wan 3.0 videos be?

Does Wan 3.0 generate audio automatically?

Can I use Wan 3.0 for commercial projects?

How does Wan 3.0 compare to Kling 3.0?

How does Wan 3.0 compare to Seedance 2.0?

How does Wan 3.0 compare to Runway Gen-4?

What inputs does Wan 3.0 accept?

Does Wan 3.0 support 4K output?

When was Wan 3.0 released?

Get Started

Generate Your First 4K Clip

No setup required. Write your prompt, add references, and generate production-ready 4K video with synchronized audio in a single pass.